'Your Stories' Lourdes Welhaven #BizRocks Issue 49 #DigitalMarketing for #WomeninBiz

‘Your Stories’ Lourdes Welhaven Q & A Interview @LourdesWelhaven #BizRocks #DigitalMarketing for #WomeninBiz

Lourdes Welhaven Q and A Interview

Can you share your back story with us, a bit about your childhood?

I had a very charmed childhood. My parents and grandparents loved me. My sister is quite a bit older than me so I was like her little play doll. I was very loved and very well taken care of. I grew up in a small town in Florida by the beach. Most everyone knew each other and it was very safe.

Life got more difficult in my early twenties with the passing of my beloved Grandfather and Father. I was devastated to say the least and have since battled Rheumatoid Arthritis off and on. I believe that the grief and shock of those events resulted in my Rheumatoid Arthritis. We are never the same after such trauma and grief but we learn to go on with the hope of our loved ones being in a better place.

Were you a determined child or has that developed?

I was a very determined child and was often called “bossy.” It’s funny isn’t it how boys are labeled as “leaders” when girls are labeled “bossy” for the same behaviour? For a while there I tried to soften my edges (a good thing for anyone) because it wasn’t “nice” to be a bossy girl. Now that I’m older and wiser, I embrace my true nature. However, I still believe that delivery is everything and those of us who prefer to lead need to consider people’s feelings. So all in all, it has worked out.

Can you share something about yourself that is not widely known?

I am bilingual. My parents fled the communist regime in Cuba and immigrated (legally) to the United States. I was born in the United States. I am first American born in my family. However, my parents believed it was very important for my sister and I to learn as many languages as possible. I am as fluent in Spanish as I am in English. I am grateful to them for their foresight and I wish I had learned more languages.

How and when did you know you wanted to become an entrepreneur?

Since I was born! My plan was never to work for anyone else.

Tell us about your business

I have a lot going on but the business that will most likely resonate with your readers is Welhaven and Associates. I founded the company in 2002. Welhaven and Associates is a marketing firm. We help our clients with printing, promotional items, marketing consulting, marketing education, design, website development – the list goes on and on. I love helping entrepreneurs reach their goals and Welhaven and Associates allows me to do that. You can find out more at www.welhavenandassociates.com

What did you give up to get to where you are today? What did you have to sacrifice?

I don’t feel like I had to sacrifice much. Certainly there are incredible risks in starting your own business because you never know what will work and what won’t work. People would say that I have sacrificed a very stable and well-paying job. I actually had loved my job very much and learned so much. But my plan was to work for myself so I could control my own destiny.

What’s the hardest thing you’ve had to do?

See people that I love die.

What are your goals for 2017 and beyond?

“She with the most buy buttons wins.” I think this should be everyone’s goal in business…to create and expand the opportunities to serve your target market in a profitable way.

Where do you see yourself in 5 years time? Do you have any big Goals?

5 Years is a long time in business and especially online. I choose to not think that far ahead with any specificity because so much can happen in the world and in business between here and there. I prefer to leave it up to God. However, my goals are as they have always been and are what drives me specifically: I want to live with as much autonomy and independence as possible. We have to take care of ourselves physically, mentally, spiritually and financially in order to have as much control over our own lives so I’m striving to do my best in all of those areas.
My husband and I were never blessed with human children. We have been blessed with a very precious and spoiled fur baby named Bella. She is a dog, specifically a Maltipoo. She is my best friend ever.

Can you share 3 #BizTips for Women in Business

1. Take consistent action towards your goals.

2. Stay flexible and always learn new things. Don’t think that techie stuff is for the young or for the boys. Get right in there and always be learning.

3. Don’t take yourself too seriously and be nice and gracious to everyone. You never know who might be your next best friend, client or referral source.

How can people best connect with you online? twitter, website, youtube?

My personal Facebook profile is public. Let’s be friends on Facebook. You can find me as follows: https://www.facebook.com/lourdeswelhaven

You can read more from Lourdes Welhaven – 3  Unconventional Ideas To Get Market Attention For Your Business inside #BizRocks Magazine Issue 49 

About Lourdes Welhaven

Lourdes Welhaven is the Owner and Founder of Welhaven and Associates a full-service marketing firm. She also owns a few other businesses because, apparently, she is unable to so “no” to the many ideas that come to her every day. If you are looking for someone creative and positive to help you to impact your business, connect with her via her website .

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