Karen Williams Q and A Interview
Can you share your back story with us, a bit about your childhood?
I was a contented but incredibly shy child, so much so it was debilitating at times. I was the only child of two loving parents, who were happily together for more than 40 years. Although I had a small group of friends, my love as a youngster was reading, so it’s no surprise that I went on to become an author!
Were you a determined child or has that developed?
Although I was a shy child and an introvert, I’ve always been determined. I’ve always known that there’s more to life and have strived to do what I enjoy.
Can you share something about yourself that is not widely known?
In 2012 I participated in a project called ‘A Year to Live’ and did lots of things that scared me. This included a parachute jump, which was interesting as I am petrified of heights!
How and when did you know you wanted to become an entrepreneur?
In January 2006, I was stuck in a rut and engaged a life coach. Through working with her, I identified what I was good at and where I wanted to take my life and career. I also realised that I’d found a vocation that I’d love to do and trained to become a coach. Although the business has developed hugely since I qualified and quietly set up by myself in November 2006.
Tell us about your business…
One of the biggest turning points in my business was writing and publishing my first book in 2011. It was the thing that put me on the map and stand out from my competitors. Back then it wasn’t something that many people did.
After this, many clients asked for my help with their books, and eventually I niched in book mentoring a few years ago. Now I work solely with business owners (primarily coaches, consultants, therapists and other experts) to help them to write, publish and market a book that builds their business and attracts more clients, whether this is their memoir or a how to guide. I have a great team in place and we help clients with the whole process. I’ve now written and published five books of my own and we run writing retreats in the UK and Spain.
What did you give up to get to where you are today? What did you have to sacrifice?
It took me a while to become an overnight success! I’m not afraid of hard work and long hours, although I don’t think I had to give up anything to get here. If I had to say one thing, I had to give up my fear of worrying what might happen if I stood out and showed up!
What’s the hardest thing you’ve had to do?
Keeping going with my business after my dad died from cancer, as I was in the midst of organising an event. I thought I could keep everything together. Luckily I had a great team who helped me to keep going until after the event and picked me up when I crumbled.
What are your goals for 2018 and beyond?
The Librotas team vision is to inspire a million people to write and publish a brilliant book. We’ve all got a message to share and a story to tell and we want to help people to do this confidently and powerfully. I plan to expand the team, create more online programmes and a mastermind group to support clients to achieve their book dreams, and there’s another book or two in the offing.
Where do you see yourself in 5 years time? Do you have any big Goals?
The goal above is a big one which will take a little time to achieve! In the longer term…? Although I work with clients all over the globe, being able to travel more and work as I go is as big as it goes right now. Oh and I’d love to run more writing retreats all over the world.
Can you share 3 #BizTips for Women in Business
1) Write a book – it’s a great way to show up, demonstrate your credibility and grow your business. Not only does it help you to produce a great business building product, it forces you to work out what you’re good at, who you love to work with and how you want to inspire and motivate your clients.
2)Be yourself – although it’s great to model what works for others, your clients will buy into your authenticity, vulnerability so be willing and ready to share it.
3)Get support in your business. I didn’t get where I am today without mentors and a really great team in place. If you try and do everything yourself, you’ll never really be able to shine in the area where you already excel.
How can people best connect with you online?
My website is www.librotas.com where you can sign up for the Free Get Started workbook with the 21 questions to ask yourself before you start to write your book.
You’re also welcome to join the Author’s Journey Facebook group where you’ll be inspired by like-minded authors at https://www.facebook.com/groups/authorsjourney.
You can read more from Karen Williams – Excerpts From: Your Book Is The Hook inside #BizRocks Magazine Issue 62
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