Kate Barrett is the founder of Shine a Light Media, providing email marketing consultancy, management and training. With over 9 years experience working directly on client email marketing programs, Kate has a proven track record - increasing results from opens and clicks to sales. Speaking, blogging, research and a place on the DMA Email Council Communications Hub mean that Kate is always up to date with the latest email marketing news to feed her passion for the industry.

10 Top Email Marketing Tips to get you started @ShineALightMedi

Business Rocks Email Marketing

The prospect of getting started with email marketing can be daunting – new terminology to learn, systems, strategies…phew! But building your database and using email marketing to communicate with your customers and build a relationship, is key to success and a great way to turn prospective clients into customers and advocates. But if you’re just starting your business or considering …

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