The dedication in This Book Means Business reads: ‘To Dad, who taught me how to make the perfect cup of tea.’ It’s more significant than you might think.Read More »
Alison Jones is founder of Practical Inspiration Publishing, helping businesses with something to say create superb books that are deeply integrated with their wider platform. A veteran of the publishing industry, she worked for 25 years with leading companies such as Chambers, Oxford University Press and Macmillan (she was Director of Innovation Strategy at Palgrave Macmillan until she left to set up Practical Inspiration in 2014). She regularly speaks and blogs on the publishing industry, is on the board of the Independent Publishers Guild, and hosts The Extraordinary Business Book Club, a podcast and community for writers and readers of extraordinary business books. Her latest book is This Book Means Business (2018).